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Design Trends for 2023

What trends businesses should look out and plan for in 2023 and beyond.

Matthias Schäfer

Link it like it’s hot! The times of the swipe-up GIFs on Instagram are over!

Since fall 2021, the swipe-up GIFs will only be left in our social media memories. From now on, it will be replaced by the “link” sticker on stories. Can small businesses and creators finally link to their products and services? Read below for more!

Sandra Bloem
Designing workshops for digital inclusion

We like to share our experiences in designing remote workshops with low digital barriers. Thereby facilitating that participants with limited digital and creative skills can participate. We believe that for many organizations this is an important first step to learn and build a digital working culture which is essential for the digital transformation of work processes.

Nicole Reinhold

Miriam Schmalen
Lost in translation? Never again with Instagram Story Translation

Regularly, we like to report on the newest social media updates you need to know about! This time, we will dive into new Instagram updates, that will better your user experience immensely with direct story translations.

Sandra Bloem
The art of digital interviewing

How visual elements support the participant, but also the interviewer, to have a lively, focused and purposeful conversation.

Miriam Schmalen

Nicole Reinhold
I’ve got no roots: Instagram is not a photo app anymore

It has been known for a while that video content appeals more to the Instagram algorithm than the usual photo, following the motto: “If you want to create reach faster, use reels!". In our social media news, we give an overview for the coming updates.

Sandra Bloem
Mobile video: The vertical boost

Cocomore Creative Director Lars Kopp and other experts took part in a W&V opinion poll on mobile video and its portrait format.
Homeoffice + office = blended work

Cocomore Senior Service Designer Nicole Reinhold introduces the concept of "Office as a Service" and gives tips for the implementation in the HR Journal.
Market research during the pandemic

A successful customer experience relies on insights. Experience strategists Nicole Reinhold and Sandra Dernbach reveal methods how to gather those despite contact restrictions on W&V.
“An entrepreneur is not an island!”

Hans-Ulrich von Freyberg in a podcast with Simon Schubert
Super Bowl: The engagement scorer

For TV commercials, the Super Bowl is a record coverage guarantor, but, as our CCO Matthias Schäfer shows on t3n, thanks to social media, even small brands can benefit from the mega-event.